Constant Craving

Thu, 24 Mar 11

It might be a newly purchased pair of shoes. A caramelised crème brulee served on a bed of succulent wild berries. Or perhaps the eye-catching red headed librarian who you hope to run into in the sci-fi fantasy section?

We all lust after something, or someone...

After all, longing for the sweet taste of a forbidden fruit is hardly an original concept. In a world full of vice and excess, is it really sinful to give into temptation once in a while? No matter our degree of self-control, desire is sometimes inescapable.

Lust is universal. From the sensuality of Shakespeare’s sonnets to the modern day courting ritual of internet dating sites, the state of constant craving has evolved over the years. The latest craze of vampire books, films and television series are a testament to our fascination with seduction and illicit love.

Whether your idea of a perfect partner is an aged Gorgonzola cheese, or the finest Italian cotton shirt money can buy, the fine line between lust and love is mystifying to one and all.

How can we tell if the person whispering sweet nothings in your ear is recycling the same material with your entire netball team? Is it really better to have loved and lost when all that you are left with is a post-breakup addiction to bad tele-movies, a huge furniture removalist bill and shared custody of the cat? Lust is generally defined as an uncontrollable and impulsive desire, while love is concerned with a wholesome and happy discipline of sharing ideas, beliefs and Chinese takeaway food. The heartache and sorrow of shattered love is widely known, but is there an upside of the spirited nature of lust? 

We all know someone who is bursting with an intrinsic lust for life. These people are usually disguised as a ‘morning person’, fitness/sport fanatic, fashion connoisseur, one-man social organising committee, animal lover, or an over-enthusiastic participant of karaoke.

Shirt Studio offers the best of both worlds. Our well thought out shirting designs are meticulous crafted with love, created especially for all to lust after. The diverse range has something for everyone to want to take home and fall in love with…

Perhaps harnessing the positive aspect of lust is all about finding what gives you pleasure in your life. If life goes by in a blink of an eye, then shift your focus to discovering true happiness.

From lust to love....